Wednesday, August 14, 2013

Six Things You Didn’t Know About Leo Burnett’s Judy...





Six Things You Didn’t Know About Leo Burnett’s Judy John http://bit.ly/1a2cvC3

It’s rare at agencies to make the transition from creative to CEO, but Judy John did just that at Leo Burnett Toronto. With a background as a copywriter, she joined the agency in 1999 as chief creative officer, and in March 2011, was tapped for the top job running the shop. Under her, the agency has earned lots of accolades, including winning the first-ever D&AD Black Pencil in the Digital category, and being recognized as the world’s most awarded Canadian agency at the One Show in 2011 and 2012.


That’s the worky side. But there’s also a quirky side to Ms. John, as you’ll see in this week’s installment of Creativity Online’s Six Things series.


1. She’s obsessed with Kidrobot toys. Designed by artist Frank Kozik, the rabbit is an urban vinyl toy that became big in the U.S. when the phenomena came stateside in 2003. These cute little guys are known for being addicted to (candy) cigarettes and hating work in all its forms. “I love rabbits,” said Ms. John. “But even more when they’re smoking.”


Continue reading at AdAge.com




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