Hotels.com on the Hunt for North American Creative Agency http://bit.ly/19fYMVc
Travel site Hotels.com is on the hunt for a new creative agency of record to oversee its North American business.
The incumbent on the account is WPP’s Y&R in Chicago. Spots currently airing for Hotels.com use claymation, a campaign which appears to have gone stale. Y&R Chicago declined to comment on the pitch and whether it will defend the business, while Hotels.com did not return a request for comment by press time.
MDC Partners-owned Targetcast has been the media agency of the record for Hotels.com since 2007 and is not impacted by the creative review.
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