Fantasy Football Grows Fan Base, Attracts Brand Marketers http://bit.ly/17t33qt This year, fantasy football is bigger than ever, and, according to new research, critical for social and real-time marketers to reach fans of the (real) game. At the end of July — the week before
preseason — consumption around “Fantasy Football” was nearly 80% the level of content consumption around the “NFL.”
via Tumblr http://mhandy1.tumblr.com/post/60377904629
