Tumblr is about to blow up!

If you don't use tumblr you may want to start... I will be reposting this content there (mhandy1.tumblr.com )... Tumblr has grown leaps and bounds over the last 5 months. It has an avid user base, simple tools that help your blog go viral and the relational component of twitter. (Oh did I mention free hosting for custom URL's?) The Stats from Quantcast are pretty telling...

The growth is not in the 200 million user range of twitter. However growth is significant and solid. Global growth is strong and it seems that growth has turned a corner in the US... Now is the time to learn the ins and outs of this network, before you are late to the party. The Social network has been around a while but it is on the verge of blowing up, and let me show you why...

The network is pre-college students and most are getting ready to start sharing more substantive insights. Ignore what the data says for a moment about age... I know the network is a key demo because of 2 pieces of data...

#1: 18-34 is a large age range but we can parse this down to the young end of the spectrum based on other demographic stats *Wages and no college. The site indexes high for low wage/ no college, only up in coming Social networks tend to do this.

#2 No Kids indexes really really high... this suggest that the network is under 27 . Kids generally come into the picture around 25 to 27. The youth of the network paired with no kids indicates a college mindset. If this is your demo this is your time!

Within 2 years tumblr should be one of the fastest growing digital properties on the web.

Marketing Handy Episode #4 Geo-location

If you are doing a direct mail campaign stop it do this instead!
http://foursquare.com/businesses/ http://www.facebook.com/places/

Also support Movember by clicking http://us.movember.com/mospace/897444/

The State of Video Blogging

As someone that just started video blogging I found this infographic really interesting. There are a ton of reasons why this matter for business.

1: Video is going to be one of the top web activities with in the next 3 years
2: Any brand can make interesting videos..
3: Be ready... Video is big now but its going to get much much bigger... video probably becomes the only Universal medium on the web...

Why?

If you are reading this please answer of these questions in the comment section below...

Why do you click a link?

What content are you interested in?

What content would you like to see covered in blogs?

What is your passion?

Thanks

Mike

Box office Social Data

Every week I do a run down of social conversations in an attempt to predict the box office results... This week I finally decided to compile the data into a slide share!

Box office social graph

View more presentations from Mike Handy.

Im hooked:: Good music fun post.

I am totally hooked on this song, strongly suggest you check it out... Later I will be talking about MySpace (yes it might be relevant again)... its kind of interesting actually... and what this will mean for businesses going forward. Until then enjoy The Temper Trap and their awesomeness!

Oh and if you are running a chrome browser check out this sweetness from the Arcade fire!

P.S. This post is a tease for the next Marketing Handy episode..

Marketing Handy Episode #3 Thank You

The most important thing I can do is let people know that they matter. This video is my attempt to do that, thanks to everyone who contributed this week!