Thursday, October 28, 2010

Most Americans Dont Have Smart Phones...

CNN ran a story today calling attention to the fact that most Americans don't have smart phones... (link)... more disturbing is that small business owners still haven't crossed the 50% threshold!

If you are a business owner and you don't have a smart phone what are you doing?

I just got a smart phone (finally) after just 2 days it has revolutionized how I communicate. Owning a business is not a reason to turn off! If you need a break from your work (beyond a total day off once a week) why do you do what you do?

Every project I am currently working on I love, and most aren't even live yet. I am doing the grunt work the stuff that most people think sucks and I love it! If you don't love what you do why are you doing it?... why are you putting up contact barriers?... let people get to you at all hours who cares push the limit!
Business owners smart phone ownership should be in the 80% to 90%.. range lets fix this!

Wednesday, October 27, 2010

Related to my last Video


Thanks to @malbonnongton on twitter for sharing this infographic from the Propagation Planning blog.

Look back a few infographics on this blog and you will see a infographic from flow town highlighting the value of retaining a customer... Statisfaction is the ROI not dollars (at least at first), if/when business gets this, they will get more Social...


Marketing Handy Episode #2 ROI and Social Media

Im really passionate about Social Media... it will be a common trend in these vlogs.
Today I highlight ROI and why it might be the wrong conversation when talking Social Media.

Monday, October 25, 2010

The First Episode of Marketing Handy

This is the first Marketing Handy show so congrats you are here at the beginning. I said this is weekly but lets see how this goes it might be more often. This week I highlight how Facebook pages should be treated as a back stage pass

Marketing Handy Vlog...coming soon

Check out the intro...

Friday, October 22, 2010

The Lowdown on Linkedin

Linked in is a great business tool if you haven't heard of it here is a quick info-graphic.

Tuesday, October 19, 2010

The Value of an Existing Customer

Social Media plays a huge role in retention. If you are looking to figure out ROI consider retention as a metric...