Marketing Handy Episode #4 Geo-location

If you are doing a direct mail campaign stop it do this instead!
http://foursquare.com/businesses/ http://www.facebook.com/places/

Also support Movember by clicking http://us.movember.com/mospace/897444/

8 Success Criteria For Facebook Pages

Altimeter created a slide share a little while back highlighting 8 Success Criteria for Facebook Page Marketing.

-The 8 criteria highlighted in the document...

1. Set Community Expectations: What is expected of your fans?

2. Provide Cohesive Branding: Have you customized everything

3. Be Up To Date: Is your Facebook page ignored?

4. Live Authentically: Are you afraid to be human?

5. Participate in Dialog: Do you ignore your customers when they talk to you?

6. Enable Peer-to-Peer interactions: Can your fans talk to each other?

7. Foster Advocacy: Do you let your customers speak well about you?

8. Solicit a Call To Action: Do you give your customers a chance to act?

The slideshare below has more in depth content..

The 8 Success Criteria For Facebook Page Marketing

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